Insticator INC.

Insticator aims to increase engagement and ad revenue for publishers via interactive content.

My first design job out of college I was Insticator’s In-house graphic designer. I worked on branding, sales pitch decks and advertisements.

I was promoted to Product Designer where I redesigned the entire website, the company product widget tool and the new MVP dashboard.

 
insticator intro.jpg
 
 

Website redesign

A whole new website revamp brought in a clean, airy, modern look for Insticator. While exploring new sides of the business it was crucial to have all meaningful information come across simple and straightforward.

 
2021-05-21 18.18.52.gif
 
 

Dashboard MVP

My last project I worked on was the dashboard MVP. The main obstacle was to make a complete walkthrough process where the user can fully custom their content tool. Process includes picking between quiz, poll, article story, or contest. Next, you can add your content, choose from image library, customize colors and add as many advertisements you want to display for revenue.

Other pages shown is your content library, dashboard to track your metrics and billing.

 
2021-05-21 18.49.20.gif
 
 

Illustrations

Throughout the site we wanted to add bits and pieces of New York City life. This simplified illustration type brings pops of playfulness and color.

 
footer.jpg